Announcing: New T-Shirt Sneak Peek, Pre-sale Information, And Giveaway!

Here’s a little sneaky peeky of the new “Die, Food Dye!” t-shirts!  The finishing touches were added this weekend, and it’s ready for the screen printer.  You can get them in toddler sizes through adult XL.

Don’t miss this original Sheila Aldridge design!  Sheila took all my crazy ideas and put them together in a very to-the-point kind of way that parents will love.  See more of her illustrations online…and be drawn in by her imagination.

Why did I do this?  I needed a straightforward way to communicate to the adults in my child’s life – grandparents, aunts, uncles, summer camp directors, teachers, etc. – that my child cannot be given synthetic food coloring.  Just as I had a hard time finding personal stories and interviews with children about struggles with food dyes, when I couldn’t find what I wanted – I created it.  My goal is to normalize this health, learning, and behavioral issue in the conscience of the American public. 

Get the shirt at 20% off during the limited pre-sale, beginning soon.  Watch the blog, Facebook page, and Twitter this week for details and an online shopping cart.

AND…I’ll be giving away a few free shirts…so seriously, stay tuned.

Here you go (more info below) –


I love the way the kid’s arm is breaking through the frame in the second picture.  The universal symbol of food dye crazies, for most parents, is the “blue tongue of dread” (to be read in an Eddie Izzard “Pond Of Death” type accent).  Sheila, with her expert knowledge, wisely chose the blue rather than red or yellow.  The reason being that 1) healthy food is never neon blue, and that 2) red and yellow read as either blood or other bodily fluids…and this is a shirt we want our kids to wear in peace (no fewer pee-pee jokes from the gang).  

The back of the shirt will have the DFD logo and the web site address.

So, what do you think?



8 Responses to “Announcing: New T-Shirt Sneak Peek, Pre-sale Information, And Giveaway!”
  1. Missy says:

    I really love the shirt…however I’m a little : ( since my child doesn’t have behavioral effects…it doesn’t really apply to us…
    I was hoping for RED 40 is not a color….

  2. Melissa Christensen says:

    I love it!!

  3. Bridget says:

    I, too, like it but haven’t noticed any food dye effects on my children…

  4. Carrie says:

    Love it!! This is so my son!

  5. Paula says:

    Count me in. Hubby can wear it to car shows to remind HIMSELF not to get the wrong food at the vendors. Or his car buddies can read it and watch what he eats. he has not yet lived down the restaurant strawberry (red jello) pie incident…..

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